If you desire alternative to google ads for internet marketing, there are several platforms and strategies you can consider. Each has a unique strengths and may even be more suitable determined by your audience, budget, and advertising goals. Here are some popular alternatives:

1. Facebook Ads

Audience Targeting: Highly sophisticated targeting options determined by demographics, interests, behaviors, plus more.

Ad Formats: Various formats including image, video, carousel, and stories.

Reach: Massive users list with diverse demographics.

2. Instagram Ads

Visual Appeal: Ideal for brands with strong visual content.

Integration: Seamless integration with Facebook Ads Manager.

Engagement: High engagement rates, especially with younger audiences.

3. LinkedIn Ads

Professional Audience: Best for B2B marketing and targeting professionals.

Ad Formats: Sponsored content, text ads, and InMail ads.

Networking: Great for building professional relationships and brand authority.

4. Twitter Ads

Real-Time Engagement: Effective for real-time marketing and trending topics.

Ad Formats: Promoted tweets, accounts, and trends.

Conversations: Good for engaging in conversations and building brand presence.

5. Bing Ads (Microsoft Advertising)

Search Engine: Second largest internet search engine after Google.

Lower Competition: Often less competitive and potentially lower cost-per-click (CPC).

Integration: Works well with Microsoft’s ecosystem, including LinkedIn.

6. Amazon Advertising

E-Commerce Focus: Ideal for sellers on Amazon or those looking to drive product sales.

Ad Formats: Sponsored products, brands, and display ads.

Intent-Based: Targets users with high purchase intent.

7. Pinterest Ads

Visual Discovery: Great for brands in style, interior decorating, food, and DIY.

Ad Formats: Promoted pins, carousel ads, and video pins.

Inspiration: Users often use Pinterest for inspiration and planning purchases.

8. YouTube Ads

Video Content: Ideal for brands with strong video content.

Ad Formats: TrueView in-stream, video discovery, and bumper ads.

Engagement: High engagement with video content.

9. Native Advertising Platforms (Outbrain, Taboola)

Content Integration: Ads blend seamlessly with content on publisher sites.

Reach: Access to a broad network of premium publishers.

Engagement: Often higher engagement rates on account of non-intrusive nature.

10. Programmatic Advertising

Automation: Uses AI to automate ad buying and site.

Efficiency: Targets specific audiences across multiple platforms in real-time.

Scale: Can reach a large audience efficiently.

11. Retargeting/Remarketing Platforms (AdRoll, Criteo)

Re-Engagement: Targets users who may have previously visited your website.

Personalization: Delivers personalized ads according to user behavior.

Conversion: Effective in converting users who showed initial interest.

12. Email Marketing

Direct Communication: Directly reach your audience’s inbox.

Personalization: Highly personalized and targeted campaigns.

Cost-Effective: Generally cheaper compared to paid ads.

13. Influencer Marketing

Authenticity: Leverage the trust and following of influencers.

Niche Targeting: Reach specific niches through relevant influencers.

Engagement: High engagement rates with influencer endorsements.

14. Content Marketing and SEO

Organic Reach: Focus on creating valuable content to attract organic traffic.

Long-Term: Builds long-term traffic and authority.

Cost-Effective: Lower ongoing costs in comparison to paid ads.

15. Affiliate Marketing

Performance-Based: Pay for performance (e.g., sales, leads).

Scalability: Easily scalable using a network of affiliates.

Diverse Reach: Access to diverse audiences through various affiliates.

Choosing the Right Alternative:

Audience: Consider where your market spends their time.

Budget: Evaluate the cost-effectiveness of each platform.

Goals: Align system with your advertising objectives (e.g., brand awareness, leads generation, sales).

Content: Match system with the sort of content you may create (e.g., visual, video, text).

By diversifying your advertising strategy across multiple platforms, you are able to reach a broader audience minimizing dependency on any single channel.